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“See Now, Buy Now”: The rise of Live Commerce and Shoppertainment and why e-commerce brands should incorporating these into digital strategy

My introduction to F-Commerce industry happened when my wife started her own F-Commerce initiative. She requested me to set up few things for her like design a logo, design a loyalty program and obviously boosting the page and products. She was involved with F-Commerce since 2016 but started her own venture on 2017, Shopping Glowrist.Continue reading ““See Now, Buy Now”: The rise of Live Commerce and Shoppertainment and why e-commerce brands should incorporating these into digital strategy”

Future of Retail: 3 trends that will define retail strategies over the next 5 years

Recently I read the Google Smart Shoppers Research Paper, where they have clearly stated the trends that will define retail strategy over the next 5 years. Here I have summarised the findings of the study and also put some data and thoughts in relation to Bangladesh market. Businesses likely never going through a more toughContinue reading “Future of Retail: 3 trends that will define retail strategies over the next 5 years”

Grow Your Business through Asymmetric Business Models

Currently, I am doing a course on Digital Business Model on Coursera. In one of the lectures, I encountered the term Asymmetric Business Model. The Asymmetric Business Model is a business model that crosses industries, by forcing profits to migrate from one industry into another. Asymmetric business models are based on the economics of complement.Continue reading “Grow Your Business through Asymmetric Business Models”

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